IN By Group A 4 INTRODUCTION redBus, also known as redBus.in, is an online travel agency offering bus tickets in India. CASE STUDY: How Fashion and You lost its No.1 position in Indian fashion e-commerce industry? When the prototype was ready, they went to the bus operators and tried selling it to them, but the bus operators were not even willing to take it for free. 2014. redBus is an Indian travel agency that specializes in bus travel throughout India by selling bus tickets throughout the country. It engages the customers with various offers through the platform. RedBus Revenue. It provides bus tickets with zero booking charges, and customers get to choose from 1500+ bus operators and 80,000 routes across India. Then they went to TiE, Bengaluru with their business plan. Redbus has transformed the online bus ticket booking industry by bringing together over 2,000 bus operatives covering over 100,000 routes across countries. Although redBus was quite enthusiastic about the on-demand instances and variety of instance types, several other features cemented the company’s decision to migrate completely to AWS. [su_box title=”More From DSIM” box_color=”#c7c7c7″ title_color=”#000000″ radius=”5″]1) CASE STUDY: How Fashion and You lost its No.1 position in Indian fashion e-commerce industry? redBus Case Study. The founder Phanindra Sama during his Diwali vacation of 2005 was on the way to his home town Hyderabad. Most of the agents were not able to sell return bus tickets. In This Video Dr Vivek Bindra talks about Red Bus.com and how they understood the problem of customers and created a eco-system. Making the plan in last moment left him with a single option to take a bus to reach his home. Travel agents don’t have all the information regarding all the possible bus operators. They work started in a room of his house they call it an office. The company has incorporated many of the AWS products into its solution, including Amazon Elastic Compute Cloud (Amazon EC2), Elastic Load Balancing, Amazon Relational Database Service (Amazon RDS), Amazon Simple Storage Service (Amazon S3), Amazon Elastic Block Store (Amazon EBS), and Amazon CloudWatch. TiE allotted them three mentors to advice on the project. In 2009, the company grew six times and the turnover was INR 30 crore. What is the Governing Body of the Internet? The internet was the best medium to deliver all this information and make possible e-commerce to purchase return bus tickets. Tickets are purchased through the company’s Website or through the Web services of its agents and partners. It is designed to make web-scale cloud computing easier for developers. Tickets are purchased through the company’s Website or through the Web services of its agents and partners. How InMobi reconstructed itself to become the largest independent mobile ad network worldwide? ** More comprehensive case studies are priced at … Additionally, the procurement of servers or upgrading the server configuration was an extremely time-consuming endeavor. It was the time when Phanindra thought about the opportunity to solve this issue by laying out all the relevant information on a platform where customers can access it easily and take better decisions. How Big Basket has changed the Online Grocery Marketplace? It has more than 2000 bus operator running over 1,00,000 routes across the country having over 17 million customers.This platform gives an online platform to the customers to purchase tickets through its website, app or through the web services of its agents and partners. Case Name, Title: It is tracked under case name “ITSERVE ALLIANCE, INC. et al v.SCALIA et al” with case number “CASE #: 3:20-cv-14604”. RedBus started with Rs 500,000 with the saving of the trio co-founders. Redbus.in became a part of ibibo group via a 100% acquisition in June 2013. The travel agency anticipates expanding the AWS solution to include Amazon Simple Notification Service (Amazon SNS) and Amazon Simple Queue Service (Amazon SQS) for monitoring, alerts, and intercommunication. REDBUS India's biggest online bus ticketing company 3. Who They Are!!! Phanindra roamed the whole city and looked everywhere for a ticket, but it was all sold out before he reached the travel agents. RedBus is India’s largest online bus ticketing platform, trusted by over 6 million Indians. “Amazon SQS is an especially good solution for enabling messaging between external applications and our applications,” says Padmaraju. Over time, redBus realized that a better solution was imperative—a solution that offered scalability to handle the company’s processing fluctuations. View Case study - Redbus.docx from SMNV 101 at Indian Institute of Management, Lucknow. How HP uses social media platforms to engage more customers and uses it as a marketing tool? A K A S H A K S H AT A M I T PA N D E Y A M I T S I N G H A N I R B A N GROUP 2 2. of tickets sold in July 2012 and sold of 12 million tickets a year. It enabled us to use existing handsets, which saved us money, and could be configured and supported remotely.” – Colin Goldstein, Business Development The first year was not a full year and we did Rs 50 lakh worth of business in the first financial year. RedBus banks upon a radically different approach as opposed to the sector.

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